Mood boards are frequently used by design teams for brainstorming at the beginning of a design project, however they are equally as useful for individual designers working on a project alone.

As a designer you can utilise a mood board to pull together the overall atmosphere required for a project and they are particularly useful in brand design projects where a company’s ethos and brand behavior must come across in the design work.

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Are you a freelance designer? Do you get paid enough to live off comfortably or do you scrape by week to week wondering when the next project is coming through the door and often not earning as much as you would like?

Whilst there are plenty of successful well paid freelancers, I come across just as many who just aren’t getting enough regular work through the door and the reason for this is often the same in many cases.

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