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1

Brief from client 

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4 Comments

easonzhadous's picture
5 pencils
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classic,but bored
it looks like can be fit any "Wxxxxxx" company

change the second font and makes it smaller

Waffles's picture
233 pencils

I think the brief says it better than I ever could.

Shawali's picture
1375 pencils
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Indeed the brief sounds like a yawn, which was my initial reaction when I saw this logo. Very generic and plain.

I'd say the choice of fonts is ok, they work pretty well together, though you have 3 of them, which is a lot. But unfortunately, creating a logo goes beyond just stacking fonts together. Globally it feels like you didn't spend too much time on this. Hence it's a bit boring and not really interesting.

Also next time, give us a bit of feedback about your logo. Is it a real business or just an exercise? So can have a clearer idea of what we're dealing with. Also it gives us the impression that you actually care about what feedback we might give you.

Varansl's picture
11 pencils
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Can you tighten everything up? Don't care for the amount of leading. Also, nothing here grabs my attention. I just skim over it, and then I forget about it. Don't be so lackluster

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