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Acid Creative

Brief from client 

A mix of "Atomic Consistent Isolated And Durable" and "acid" ideas.

This logo was designed for Acid, a creative lab from Belo Horizonte, Brazil.

8 Comments

botw's picture
224 pencils
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I think it works. It looks interesting.

adnan.geyik's picture
5 pencils
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Not read to word. But very good idea. Logo is better read small letters.

sam@swatt-design.co.uk's picture
13 pencils
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Great logo - really like that!!!

fredrg's picture
84 pencils
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I like it. Maybe an acid green in place of the orange, but that's just a maybe, I like the orange as well.

splashster's picture
124 pencils
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Well I have to go the opposite way from the rest.
There is no real idea connected with acid here and I don't see anything creative.
So you cut bottom third of letters, fine, done it, seen it a million times.
You made a bowl of orange liquid for a symbol, ok, that's acid.

Creative? Because you can draw a round bowl of liquid and cut bottom of letters?
I don't think so. Try harder.

11Elevendc's picture
10 pencils

Go to agree! Perhaps if the liquid was in a test tube or a beaker this would help but unsure why the letters are cut off, surely if it was acid they would have corroded and would be uneven.

ayrees's picture
1 pencil

Thought it read "arin" until i read the brief. needs some refining.

luenib's picture
114 pencils
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The acid of lemon juice is stronger that the acid of orange juice. Why don't you disintegrate the bottom of the letters with lemon juice instead. It look like the culprit is a knife and not acid.

You are welcome.

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