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BPx Eventos e Produções

Brief from client 

Client info:

B = Bruna > nickname = black (in Brazil is Preta)
P= Paula > nickname = white (in Brazil is Branca)
x = multiplication
events and productions

BP= Bruna and Paula or BP= Branca and Preta

2 Comments

Waffles's picture
233 pencils
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This instantly registered as 'box' in my brain. I still need to physically tell myself that it is not box while looking at it. Especially since it has a box in it.

The subtitle goes past the 'x', it would need to be fixed.

Something to make the 'p' stand out more is needed. I also think that the 'b' should not be covered by the white space of the'p'.

Finally, it is a little expected. I've seen this logo already many times, or at least variations on this. It is time to think outside of the bpx.

Perhaps focus on the kind of events you promote?

Shawali's picture
1375 pencils
Idea
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Typography
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I'm with Waffles here, I read Box as well.

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