Device Surgeons
FleepFlorp | Mon, 09/25/2017 - 20:25
Brief from client
Just needed a new logo created.
Logo for an electronics repair shop. Computers, tablets, phones, etc.
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Version history
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5 Comments
I read "devoce". The cliparty mouse does not look like an i, unfortunately.
Also with a name like that, I thought it was something medically related (the sinusoïde doesn't help)
As far as the devoce goes, i could see that at a glance. With the mouse, im not entirely sure how to make it so it wont be cliparty?
With the name, i cant really do much about that, since that is there name and all.
What do you think could be done to make it stronger? Getting rid of the heartbeat wave, and maybe making a different graphic instead? Changing the mouse to a normal letter and adding the technology aspect somewhere else?
This wasn't really a critique, more of just saying whats wrong with it.
The big problem with using a literal symbol with something like technology is that everything changes so fast. The mouse in particular is becoming obsolete (one with a cord even more so), the heartbeat symbol does't say anything about the business and would be more suited to a Miami Vice era logo. I like your font choice, this might be a good candidate for a simple more abstract symbol, something easily recognizable and unique. Unique is going to be the challenge.
This
Picture this, a surgeon doing surgery on a misc. device.
OR
Make the type look a bit more techy and have some guy tinkering with a letter