Brief from client
Client wanted a fun logo for a new K-9 treats company.
the first sketch I put on paper included a dog tag and, eventually, evolved to this concept, which relies more on stylized type than on the client's original suggestion to have a cartoon dog/mascot.
3 Comments
I like the idea but the dog's face is hard to make out. Try to work on it a bit more.
It might just be me, but when I look at the face, the intended ears become droopy eyes and the intended eyes become lenses of glasses. I'd like to see the next version.
Don't know exactly why but I like it.
It probably requires some additional tweaking to make it look really good but it has good potential.