Brands of the World™ an All Creative World site
Brands of the World is the largest free library of downloadable vector logos, and a logo critique community. Search and download vector logos in AI, EPS, PDF, SVG, and CDR formats. If you have a logo that is not yet present in the library, we urge you to upload it. Thank you for your participation.

Engineering Company Logo - input needed

Brief from client 

Brief: Trustworthy, Reliable, Innovative, Engineering & Commerce Company .
Requirement: Simple, clean, clear, easy to understand, memorable and distinctive.

I've been thinking hard on some engineering association that understandable, but the choices are limited to gear & spanner. So I dropped the idea as the customer doesn't target mass or consumer market. The firm don't need customer to understand what does the logo mean at first sight, but the logo should be appropriate & distinctive so customer can remember/recognize. That said, I still use nut as the body shape to create a little relevancy.

5 Comments

Zander7351's picture
10 pencils
Idea
updown
Symbol
updown
Typography
updown
Colors
updown

I personally really like this! Although id like to see what others opinions are

M@'s picture
345 pencils
Idea
updown
Symbol
updown
Typography
updown
Colors
updown

For me this is the best version, way better than your first one! i really like it, im not sure if i would have the "V" the way you have it or just to have it as a normal "v". This logo looks finished to me and it looks like it was done by a different designer! good job!

ceepie's picture
15 pencils

Thanks for comment! What about comparing to the slanted-e orange tag background version that I posted separately? I'm learning and truly appreciate you guys opinions.

Zander7351's picture
10 pencils
Idea
updown
Symbol
updown
Typography
updown
Colors
updown

I think even though it is a good logo the slanted e logo does not relate as much as this post's logo. I feel the slanted e logo reflects creativity which i don't think you really want it to do seen as it is an e commerce company.

Sorry to use the word "logo" 900 times aha. You're doing well! And learning fast by the looks of it! Well done

Shawali's picture
1375 pencils
Idea
updown
Symbol
updown
Typography
updown
Colors
updown

I much prefer the one with orange tag than this one, which looks super dated, with a seen-a-gazillion-times negative space/octogonal type of symbol (make me think of the OCP logo from Robocop)

Version history