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EXITO

joseleaponte | Tue, 01/03/2012 - 18:44

Brief from client 

Logo oficial EXITO

4 Comments

JoshTMoore's picture
63 pencils
JoshTMoore | Tue, 01/03/2012 - 18:53

Whats it for?

splashster's picture
124 pencils
splashster | Wed, 01/04/2012 - 02:34
Idea
updown
Symbol
updown

Exit? Way out? Fire lane?
That exclamation mark made of 'i' with a red dot below really got me.
God knows I tried to find some understanding for this but.... I failed.

luenib's picture
114 pencils
luenib | Wed, 01/04/2012 - 06:22

If I'm not mistaken, "exito" means "success" but that inverted "i" spells failure. Why did you do it that way? Why not a star or a check mark in the right place instead?

carco93's picture
carco93 | Fri, 10/12/2012 - 03:02

Hello people!

"Éxito" is an Spanish word which means "success". It uses an exclamation which represents the "i". I think all of you are kinda confused because of the pronunciation, but remember, Spanish is very different from English.

Version history

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