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HERNG SHAN CO., Ltd.

Brief from client 

Import of medicines company

H, S, and the pill.
I'm not sure about this idea, what do you think?

15 Comments

jon_askill's picture
49 pencils
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This really is very good.

I'd personally make the main type slightly bolder to match the weight of the symbol, and see what that looks like, but other than that, this is an excellent solution. Good work =)

easonzhadous's picture
5 pencils

thanks! this is another font

stavengard's picture
71 pencils
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I like your choice of font here. Symbol needs more work, as I only manage to see a stylized " S " with a negative space pointing to a pill or even to a two " P's " facing opposite directions. Somehow a presence of " H " is not there at first or even a second glance. this is definitely a step in a right direction.

jon_askill's picture
49 pencils
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Yeah I much prefer this font.I don't see any issues with the symbol. It's subtle and you've done a good job in incorporating an H, S and a pill into one graphical device. That's quite a task! Good work! =)

j.o.y's picture
238 pencils

I agree totally! its a graphic triple threat!!! Nice job!

umdesigner's picture
3 pencils

I love this version, nice job with the symbol, I like more this font

stavengard's picture
71 pencils
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Even without making " S " inside " H " still look sharp and memorable.

easonzhadous's picture
5 pencils

yes, this is one of my attempts in a very early stage.

stavengard's picture
71 pencils
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And if you would tilt a pill to a left slightly - that would be even better and would indicate " S " , as well. What do you think after you try?

Shawali's picture
1375 pencils
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Wam bam thank you mam! You nailed that symbol. I can see the S as well as the H.

I don't mind the font, it's nothing ground breaking but it does the job.

Killer job!

cooperads's picture
195 pencils
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What elegant simplicity.

maciani's picture
13 pencils
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Well, that is very great. Elegant simplicity is the best naming for that! It works very well. Great job, love it.

darkreixor's picture
76 pencils
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that's an awesome logo ! i love what you did with the H and S

Barbastian's picture
2 pencils
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Now go with the sationary and straight to Behance bruh!

Bob Bretz's picture
4 pencils

When I first looked t the symbol, I saw an H. Then I looked again and I saw an S...then an H, then an S...and so on, which means it does exactly what you designed it to do. I could spend all day trying different fonts with the symbol, nut I'm a geek like that. I Think there are many that would work, because the symbol is so strong. So put this one to bed...it's killer and it's a wrap. Excellent job!

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