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HUMA CATAMA

Brief from client 

Brand for a hat company - HUMA, means covered and CATAMA, head

Make the icon more simple and also change the font.

1 Comments

Katelin Kinney's picture
26 pencils

I personally preferred the font you chose in the previous version. Although I do like the font for catama here....maybe I'm just responding to the fact that catama is now in lower case as opposed to everything being in all caps as before. The hat looks sleeker and better, but I think it can still be simplified. How about trying a version where the dark blue band is just negative white space? So the hat is made up of just two solid shapes of the same color.

Version history