In Tents Outdoor Apparel
j.o.y | Thu, 07/23/2015 - 08:00
Brief from client
This is for me! See description...
This company designs and sells fun outdoorsy tshirts, tanks, hoodies etc. geared toward camping, hiking, fishing, kayaking and such. I have not experimented with color- wanted to try a simple one color design. Many of the shirt designs are based off linework, geometric shapes and silhouettes so I used that style in the logo. Thoughts and critique please! =)
6 Comments
I like it a lot, although it's a little too stylized/retro for my personal taste.
I agree with most of what Shaunea is saying, but here's what i'd do...
Increase all stroke weights by 1-2 pixels.
Lose 1 of the smaller trees (probably the right hand one. Add a bit of detail to the tent/wigwam - maybe a zigzag pattern? Lose half of the sun rays. Sort out the right hand side of the mountain, because although mountains aren't symmetrical, I don't like the way it is shaped currently. The key is perfect chaos.. uniformly random.. which is a difficult balance / holy grail to achieve.. I'd then puch the tent and tress slightly together towards the centre to readdress the newly created (im)balance issue...
Look forward very much to seeing the next / finished? version...
Quite interesting!
Being a T-shirt brand, you might want to get this applied on T-shirts, either printed or embroidered, either ways you need to check your fine details, you might want to get rid of some.
I would like to see this in colors as well.
That's a pretty nice effort, but it needs some slight tweakage to look even better.
The main beef I have with this is the right slope of the mountain. The angle of the stroke isn't the same as all the others, hence it creates an unwelcome disruption.
But overall, that's a job well done.
Yea this is nice, but after looking at the logo and reading Jon's suggestions I have to agree with him on everyone! particular the point he made about the tent because at the moment the tent is just 2 triangles, it needs to be made slightly more obvious because after all the name of the company is In TENTS.
Really like the style and overall appearance - keep it up!
I really wanted to stay away from wigwam and be a tent- then the more complex I made the tent the more it did not fit the rest of the illustration. ( as campers don't camp in wigwams!) I see what you all mean by the mountain (that was my attempt at not making just the same old triangle with zigzag snow) guess it did not work out. Thanks for the advice. I agree I need to work some more on this.
I like the idea in general, as stated in previous comments, you have to make some adjustments in the symbol but good job.
I like what you did =)