Logo for Professional Coach
Brief from client
These are computer roughs that I created for a professional coach client. She wanted to convey empathy, clarity, peace, hope, transformation, and empowerment to professionals in their 30's and 40's who feel "Stuck".
The lotus flower submerges in murky water and reblooms the next morning without residue. Similarly, Michelle's ideal client feels they are in murky water, and are looking to rebloom.
Do you see a butterfly (symbolizing transformation) or arrowheads (symbolizing a need for clear direction) in the other logo? Both are right.
Please let me know if you like any of these and your critique. Again, keep in mind these are roughs...meaning they were drawn quickly for the purpose of presenting the ideas to the client. There were actually a number of roughs created, these are the final two designs that the client liked. The final logo will be polished and lines perfected in vector format.