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Moulin de Lecq

Brief from client 

no brief, just that they need an update and all there signage is old and needs replacing.

Its 12th century inn, which in the past has been very popular, its a really nice setting. The Inn is a transformed windmill.

I didnt have long to do this as they are tight for money hence why i went for the option of text without a symbol.

The existing sign is black and white. I thought id keep this colour scheme but add a touch of gold to give it a bit more class. Plus who doesn't like black white and gold right?!?

7 Comments

xKillswitch's picture
424 pencils
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Financial constraints are always a sticky issue. You want to make it worth your asking price without underachieving, or making something you wouldn't want in your portfolio.

With that said, the only issue that really sticks out to me is the way the M and D connect. That kind of letter interaction would be best for a few letters, or a symbol. Here it looks a bit out of place. That's why I gave a red thumb for typography. Other than that, It looks good. Very classic looking.

Shawali's picture
1375 pencils
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I love it.

Simple and classy. And French. It can only be good!

More seriously, it's well crafted. I have no problem with the ligature between the M and the D.

Ship it while it's hot!

Great job, M@!

fn5pix's picture
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M and D touching no problem.
Q tail is out, no problem.
L poke my eye a little bit, and the spacing around it.

Great job otherwise.

dionisdei's picture
57 pencils
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I really like the vintage feel of the type. What i don't like are the colors, more the way you define them. You say "black white and gold" but all I can see is black and something faded, more like a sand-ish color then gold. And just because you have a white background, doesn't justify having white in you logo. Try and mix them a little, combine the colors. And put a little more yellow in the CMYK of that gold, or put it next to black to have some contrast.

M@'s picture
345 pencils

this is just the logo, the designs for the signage have a black background with white and gold text. The gold is pantonne 873 which is gold! maybe you need to adjust your screen settings / brightness / contrast

dionisdei's picture
57 pencils
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I stand corrected, you are right about the color, I was at a laptop from work, and the colors were totally off.

M@'s picture
345 pencils

haha no problem :)

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