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Santa Rosa Tile - version 3

KristenSR | Wed, 10/04/2017 - 02:05

Brief from client 

Logo update for retail tile store

Changed to a sans serif, played with proportions a bit

2 Comments

JNF Design's picture
37 pencils
JNF Design | Wed, 10/04/2017 - 03:34
Idea
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Symbol
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Typography
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Colors
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I personally like the old typography better. This just blends into the symbol too much.

KristenSR's picture
KristenSR | Wed, 10/04/2017 - 21:41

Thank you. This feels a little plain to me. We liked the traditional feeling of the serif typeface, but I think I still need to find a better balance between the type and symbol.

Version history