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Blue Bell Chocolate

hulkiiexoxo | Fri, 10/20/2017 - 21:28

Brief from client 

N/A

Have to refine this. It is for chocolate that is delicious fresh nature from blueberries and cherries. How should I change it?

3 Comments

cooperads's picture
195 pencils
cooperads | Sat, 10/21/2017 - 01:20

Scrap this idea for starters. Not much works. How about cherries and blueberries that hang off of a stem but look like bells? The arc effect on the name simply don't work. The dots at 8 and 2 are unnecessary and are different distances from the edge. I don't even want to discuss the white ooze. Go back to the drawing board and sketch, sketch, sketch. There are plenty of sites you can visit to get inspiration.

xKillswitch's picture
424 pencils
xKillswitch | Tue, 10/24/2017 - 22:11
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I got a very PG-13 impression from this...and almost assumed that was the intent. This is a huge "no" from me if this is a logo for chocolate. Why are you curving your text like that? It would be better to follow the outer ring, rather than curl the text and place it randomly where it fits.

Those are the hugest issues I saw, but coop pretty much nailed everything else. Much reworking is needed. Good luck.

j.o.y's picture
238 pencils
j.o.y | Wed, 10/25/2017 - 00:16
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I'm just gonna say it...this logo grosses me out a bit.

Probably not the impression you wanted, especially in regards to chocolate- which is super yummy!!!

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