Very detailed Logos, good or wrong?Submitted by chriss2014 on Fri, 10/24/2014 - 20:27
Hello! I've seen a few designers who are against logos with details / many gradients. I want to find why - are because of personal aesthetic preference or what you've learned at graphic design school, books? I hope this thread will make some light over this things.
(My post is not because I don't like classic / less detailed logos - i like many types of logos :)
Someone said I confuse logos with product branding? Maybe in theory, but freelancing websites usually don't make that distinction. Some of them consider mascot as a type of logo. Most of clients for sure don't see that difference. They order logos for websites, businesses, products, iphone apps, mascots, labels - all in the the generic name of "logo". If a bar owner order a logo, most probably he will use the logo as the bar sign too.
In my opinion, detailed logos are just another style of logos. I've seen many logos in use that have tons of details. Some designers create this kind of logos and clients buy them. Here are a few logos that are in use and have lot of details/gradients. Many of this projects are posted also in online portfolios, freelance or contest websites - under the name of "logo", so I hope there is no confusion this time.
The websites are collected here in description