Salesians of Don Bosco
The logo of the Salesians of Don Bosco is made up of two superimposed images: in the background a stylised “S” (Salesians) in white is formed within a sphere like a globe marked to the right and left by two cuttings between the hills/dunes The second image is in the centre of the globe bridging the “S” road. This is an arrow pointing upwards resting on three perpendicular legs on top of which are three closed circles making a stylised image of three people: the first of these in the midde and taller than the others is the point of the arrow, and the other two beside it appear as it were to be embraced by the central figure. The three stylised figures with the arrow pointing upwards can also be viewed as a simple dwelling with a sloping roof (the arms) and with pillars holding it up (the bodies of the three people).
The various elements of the logo are:
- Don Bosco, the Salesian and young people: Three stylized figures represent St. John Bosco reaching out to the young, and his call for Salesians to continue his work
- The Salesian charism and the preventive system: The road represents an educational journey for the youth, the house represents Bosco's Oratories of Reason, Religion, and Kindness (three columns of house).
- The Salesian charism, relevant and worldwide: The background is a stylized heart that is also reminiscent of a globe.
The new logo is the result of combining two logos already established for years in some parts of the Congregation: the German logo and the Brazilian logo. The idea of combining the two came out of suggestions from an enquiry about the new logo conducted throughout the Congregation and from contributions by the General Council. The combination, besides profiting from the mutual enrichment of the elements, is intended to be an expression of communion and of intercultural dialogue.
The artistic work of combining the two was carried out by the designer Fabrizio Emigli, from the Litos Company, in Rome.
Download the vector logo of the Salesians of Don Bosco brand designed by Fabrizio Emigli, Litos in Scalable Vector Graphics (SVG) format. The current status of the logo is active, which means the logo is currently in use.