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Redesign of logotipo e-solutions

Brief from client 

We want to position an elegant formal business
Internet link
Modernize the brand
Entering new markets

7 Comments

JoshTMoore's picture
63 pencils
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I guess if I had to pick I would say the top one. It just seems very bland &
unimaginative. I think you could do more with the bottom one though. Try to do something with the mouse pointer, & dont split the colors on it. I would get creative on the "E" as well

splashster's picture
124 pencils
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The typography in the original logo is a bit better then what you used in yours, the main problem of the original logo is that cheesy and ugly ball and swoosh in the dying web 2.0 style.
Lowercase Microsoft Explorer style 'e' has been overdone, try exploring different ideas.
I would keep the original typography and just change the graphic mark.

luenib's picture
114 pencils
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None of the 3 tops the current logo (even when the current logo has that unpleasant red thingy).

Keep the tone of blue.

G13Design's picture
144 pencils

Try turning that RED thing into an interesting graphic mark (maybe upright (showing progress) and straighten it out...) Get rid of the ball completely. Keep the same blue for the letters. Then you are updating the logo, the change won't be extreme.

Keep it simple.

scander's picture
30 pencils
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fix kerning.

botw's picture
224 pencils
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It's not much of an improvement just yet. Also, please only post one logo at a time.

natman462's picture
71 pencils

their original logo is nasa?

Version history