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furniture handle

Brief from client 

logo for furniture... furniture handle

logo for furniture... furniture handle

3 Comments

oscarthegrouch's picture
94 pencils
Idea
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Symbol
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Typography
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Colors
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This logo is on a very good way to become outstanding.
The problems I see now is that the big A is somehow distorted, it has rounded curves that don't look good. Also the stroke inside is not needed (in the smaller A either). I'd also push the elements a bit closer to eachother to make the logo look more compact. Perhaps try to experiment with a different font type.

Shawali's picture
1381 pencils
Idea
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Typography
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I don't know... I want to say I like it, but there's something that gets in the way.

Is it the font, the mysterious symbol (is it a handle)? I'm not sure.

The salmon line in the A doesn't help, though.

Roscoe Sera's picture
7 pencils

Love the execution. And it looks great on the page – BUT, no one is going to identify that artwork as a drawer pull, no matter how meticulous it's drawn. If you must put a disembodied furniture part in there, get one that communicates. The first thing I thought of when I saw this was a mustache. How about a dovetail joint, a hinge, a line of inlay, a volute, a claw foot...

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