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Trigsby's Trails

Brief from client 

Logo for dog-walking business

First idea on dog walking business logo for a friend. Unfortunate name that's hard to say and even harder to find the right type for, so just the logo itself for now.

1 Comments

Katelin Kinney's picture
26 pencils
Idea
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Symbol
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Typography
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Colors
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I think the idea of incorporating the T in the paw is fine, but right now the T looks too subtle to me. Mainly because the toes on the paw look huge. Also I normally think of paws as having four toes unless they're trying to look extra cartoonish. The color actually threw me back at first because when I think of dog walking, especially with the word "trails" in the name I think of greens and blues, or just more calm and natural colors. A lot of browns are used lately for trendy dog services. But on second reflection I actually like this yellow. It does stand out amongst other dog service colors and to me it doesn't really clash with the service. It's energetic. So overall good start, but I'd personally play around with different shapes of paws and different sizes of T's in relation to the paw.

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