Axia Group
Vektropolis | Fri, 12/17/2021 - 13:11
Brief from client
Because of the name of the company; Axia - which is inspired by axis, the company wanted a logo that had a reference to it.
Axia deals with management of corporate construction, and the logo I made for them, has a reference to axis which is what their name is inspired of. It also has a reference to bricks, to a corner of a building and windows.
You're welcome to see more of my work here: https://vektropol.dk/logodesign/
2 Comments
Idea is very thoughtful and easily understood. Overall I really like the look and feel. Colors are also well balanced. Typography well fits the "builder" feel.
I don't know that your mark is unique enough to provide clear IP protections to your client. I've used similar marks in my own work just by playing around with herringbone patterns and deleting some of the 'bones.'
Overall looks great. I'd be interested in seeing a more unique version where the angles produced by the 'axis' are more strategically placed so that the viewer's eye moves into the logo instead of away from it.
The symbol is astonishing and gives out a modern look. But it would be great to revise the icon so it will perfectly suite the brand.