Prime Romantismo em Decoração
jemersonbarros | Wed, 07/27/2016 - 21:13
Brief from client
wants a clean and direct version of logo focused on home decoration and events on, hotel, home, but not a too simple version, to do not remember beer rotules or pubs. Are focused on valentine's day, weddings birthday, and events relationed to romantic acts. (sorry for bad english).
6 Comments
I don't want to cast a vote yet, and I would love to help you with this logo- but I'm sorry I am not fully understanding the type of business this is. Is it "romantic decorations"?? If so, your headline font is nice, I'm not as big a fan of your subtext font. It is not terrible, I just think there may be a better fit, or that the tracking is too close. I also question the crown symbol, does it really relate to your company?
Try to give me some more info so I can fairly critique this, but it seems to be off to a good start.
Thanks for you comment, i'm really considering about the crown, the idea about is to use that logo to a company that is focused on decorate some room of your house to any comemorate date, using petals, hearts, champangne and others things, but at low cost, and on your home.
To get the romantic and clean feeling I would want air and freshness so I think the first thing to consider is to remove the line over "Prime" as this pushes the whole logo down, it feels to "heavy".
Thanks for you coment,
the clients wants run over the traditional and want something more focused on the "decoration" less on "romantic". i will made the chagens.
And really thanks for the fast feedback.
Out of the two versions, I prefer this one. But this is not great either.
That script font isn't bad in and out of itself, but that P and r touching each other in a weird way is problematic.
I see a clear graphic style inconsistency between that crown and the rest. Is it a a clip art also ? If it is, avoid that at all cost. Don't insert third party elements to your design and more importantly to make people think that you did. You really need all your elements to rightly fit together.
Globally, this looks like it's been made without a proper creative process. Here's a quick rundown of what it should look like (yes, I copy/pasted it from one of my earlier comments but it still applies)
First: research. Check out the market for this kind of business. Who are the competitors? How do their logo and general branding look like? What trend can you identify? What's good, what's not? Know your shit.
Then, inspiration. Creativity is your vehicle to achieve greatness and inspiration is the fuel you need to get it going. Peruse the web with the mind of a wolf in a sheep nursery. Check out sites like www.LogoPond.com, www.Dribbble.com, www.FromUpNorth.com and get yourself an account on www.Pinterest.com. With a good fix of inspiration, you should feel creativity flowing through your veins and feel like a total badass.
Third step. The most important step. In the history of steps, this is the importantest. Sketching. Let me repeat again. SKETCHING. Take a pen and make every single piece of paper your bitch. Sketch like their's no tomorrow. Sketch like your life depends on it. Sketch hundred of ideas, whatever goes through your mind. This is how cool ideas will almost magically pop up in your mind and also how you will learn to translate these ideas on paper. I know it can be frustrating sometimes when you have a cool idea in mind but feel unable to put it on paper. Sketching will help you to just do that. So do not hesitate to spend days on end doodling away.
The last part is execution. Refine, scan, refine, rescan, execute. This is how knowing Illustrator comes in handy. It just comes with practice and experience. If you're going for handmade typography, refining your logo with trace paper is super useful too. There are tons of videos on YouTube about that.
I hope that helps. Keep it up!
Thanks for you feed, and yes, helped a lot.
i will search for some.
and no in that version is not a cilpart, i made by myself the second one is a clipart.