Second Tier Blends
I created a wine subbrand for the existing Ontario winery - Foreign Affair. Ritmo is targeted towards younger people who want to expand their wine knowledge. Ritmo is a brand which blends two wine varieties together - giving an opportunity for the owner to experiment and room for the customers to get reasonably priced, unique wine blends.
Ritmo, meaning rhythm in Italian, is about
a blend of flavours coming together,
a blend of grape varieties,
a blend of Italian and Canadian cultures,
a blend of Old and New World of wines.
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- Uploaded on:
- Tue, 11/15/2011 - 22:36
- Iliana Shabatova
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