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ASAP Bail Bonds

Brief from client 

They wanted an American look and to emphasize the ASAP part of it. They also wanted to use this particular font. They loved it and have begun to use it. I just want to know how could I have had made it better.
Note I didn't go to school for design and was never much of an artist
Thank you!

6 Comments

j.o.y's picture
238 pencils
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Well for someone with no real experience in design, this is really not bad work! There are some things that could have been tweaked- I would have removed the red within the letters (between L and B, under P, etc.) as it would have looked cleaner. The font isn't bad, but the break in the S is odd to me. As well, the second A in Asap doesn't look like its even the same font as the other letters- it has a thicker stroke weight so it sticks out like a sore thumb! However, I like how you used the first A to make the arrow. This is really not a bad start, but to me it is not finished. Good luck to you if you decide to work further on this!

2y2's picture
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It looks a lot like snickers logo.
http://cdn.culvers.com/menu/cyo-candy-logo-snickers.png

fonso1995's picture

Joy thank you for the constructive criticism. I have made some changes.

2y2 I was not trying to copy the Snickers logo. I don't want to get in trouble for copying a big corporation's logo so I can change it if I need to.

Thank you both

j.o.y's picture
238 pencils
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I wouldn't worry too much about the Snickers thing. I believe you are safe from any accusations of plagiarism.

That second A tho...

oossama's picture
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Personally, i would worry about the Snickers thing. If i didn't find a grocery shop next to your client's sign i might snap! :)

Loosing the red outline and incorporating the color in some other way would definitely eliminate the thought.

But hey, client is happy with it then you did well.

Good luck

Waffles's picture
233 pencils

For reference.

Version history