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Beach Ability

Brief from client 

To design a logo for use on beach wheel chairs.

No mention of the word wheel chair or any symbols that represent a wheel chair

The logo is to be in Browns and blues

10 Comments

oscarthegrouch's picture
94 pencils
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It's a nice looking beach logo with a retro feeling. No big idea but works well I think.

M@'s picture
345 pencils

yea thats exactly what i was going for Oscar. and your right there was no BIG idea but i was quite limited when i wasnt allowed to have anything to do with a wheel chair in the logo

2423media's picture
163 pencils
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Design is nice. Not crazy about the color scheme although it makes sense. If the signage is mainly outdoors, it may look washed out and old.

Gigafrost's picture
63 pencils
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Love it, nice and clean :P I will say that I agree with what the previous people have said about your colors. Maybe if you bumped them up a little more so that they are more vibrant, you would be hitting the nail on this one. Overall really nice! :D

M@'s picture
345 pencils

i no what u mean about the colours but i think im gunna leave them just because i wanna keep that retro feel about it

Virgilio Gomes A.'s picture
37 pencils
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Really good.

Shawali's picture
1354 pencils
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Ok, this looks really cool and vintagy but my only problem is that I don't see anything remotely related to wheel chairs, at least visually. Having "ability" in the name is too vague and as a symbol, the sun is way to generic.

M@'s picture
345 pencils

yea thats beacuse the client doesnt want to have anything to do with wheel chairs in the logo! i no its really stupid but for some reason thats his wish.. which made it very hard for me to come up with anything unique. I also agree with you about the word Ability, maybe it should be mobility?

Shawali's picture
1354 pencils
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"Mobility" would work better indeed.

Gigafrost's picture
63 pencils
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Beach Mobility! That has a nice ring to it :D

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