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Bodyguard Academy

ganja182 | Tue, 11/06/2012 - 15:05

Brief from client 

The request was simple; a logo containing the word "V.I.P.", the name and web site of the academy and the organization that provides the certification.

3 Comments

Shawali's picture
1376 pencils
Shawali | Tue, 11/06/2012 - 17:31
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Ouch! Sorry but this is really bad.

Never EVER use the bevel and emboss effect. And by the way, don't do logos on Photoshop. Use Illustrator.

The illustration as the I is old and cheesy idea. Scratch that.

There are way too many typefaces. Keep a maximum of 2, if they go well together.

Ditch the gradient.

The main word here is SIMPLIFY.

ganja182's picture
ganja182 | Wed, 11/07/2012 - 00:01

As mentioned in one of my other logos, thank you for your critique. I wasn't that familiar with Illustrator so I used Photoshop at that time. This is how I did it later with Illustrator. Yet, I do feel there is something wrong with it and I will try to do better "evolving" the logo.

Shawali's picture
1376 pencils
Shawali | Wed, 11/07/2012 - 02:41
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Ok, so no bevel and emboss and absolutely no drop shadows! Especially with typefaces.

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