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Brand Mark for Walk Good Caribbean

Brief from client 

Walk Good are the exclusive distributors of Havaianas and Cia.Maritima in the Caribbean. Havaianas and Cia.Maritima are both very popular brands of clothing and accessories in Brazil.

I'm currently in the process of guiding my best client through a rebranding process and this is my latest logo concept for their new brand mark. Their flagship product is Havaianas: a wildly popular, fashionable and colourful brand of flip-flops from Brazil.

(I was a little inspired by the Girl From Ipanema song.)

4 Comments

botw's picture
224 pencils
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The shape of the girl isn't sexy enough. Also it feel like she's floating as the baseline of the letters do not match the feet.

Also, I think you should consider other ideas as well. This is good, but not the best it can be.

sensed's picture
12 pencils
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Sidenote on the typography. The W and the "A" is too close together.

zillo design's picture
12 pencils
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for the brand was not very supportive, because there are many other ideas that can be used as a logo object. color does not matter, because it fits with the theme.

fatimapr's picture
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pretty cool.

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