Christophers Caf
Brief from client
I have done this as spec work, there is a bakery in my town called Christophers, they do not know I am doing this, I am just doing it for myself.
The company is family run, and has been going since 1991. It is a cafe, which does bakery items and ice cream. I have came up with this concept for a logo for them. But before I continue I want to see what people's opinions are. I have done the lettering myself, although it still needs some refining.
This is the logo, I may change the coffee cup vector on the A frame sign to the list of things that they offer: Bakery, Cafe, Ice cream, or do some illustrations to put there.
If anyone has any opinions or idea's on a better way to advance this project I would love to hear!
Thank you for your time if you have given feedback or read this
9 Comments
Very interesting idea. Why not make the cafe sign from two " h' s " by extending their bars and then bring the back leg of the sign behind the " s " ? Yes, you might need to refine a text here and there to make it more memorable. On a sign you would probably want to place three symbols: coffee cup, cake and ice cream cone to promote their business. Excellent start, good luck to you.
Thank you for your feedback. I am now making the three symbols, but I have one question. How would I go about making the text more memorable, im not really sure how to do it.
Thank you again for your help
Do you have a drawing pad / tablet? If you hand write your letters, it will look more memorable, however - that takes a lot of skill to do properly. If you can't then it needs variation if it is going to be a script font. This one is all uniform and rather bland.
As for the logo... sorry. I don't like it. There is clip art involved in the coffee cup, and this is my experience talking as someone working in a sign shop - A frame signs do not look like that in perspective. The entire idea of a sign for a coffee shop logo, is a bit odd to me.
Sorry, this entire idea is lacking. It feels like you didn't sketch at all and started right on the computer.
You will get my list of things to do. For first logos especially.
1. Research. - Look at logos. A bunch of Logos. Then some more logos.
2. Brainstorm - Take the company name, as well as some of things that represent them. Branch off from them, even if it doesn't make sense. Spend a good 30 minutes.
3. Pair the words, or pick words you really like. It doesn't need to make the best sense, or be from the same tree. If you have Dinosaur + cowboy - hey go for it.
4. Sketch some ideas. I would say about 6 of the pairs.
5. Pick the three that are working the best. Spend time on them. Sketch and refine.
6. Refine more.
7. Refine more more.
8. Turn on your computer.
9. Take the best of each of those 3 ideas and scan them in.
10. Bring us those 3 ideas.
11. We will help you from there. :)
But no computer work until we see some sketches! ^-^
Thank you very much for taking the time to give your feedback, I will follow these instructions over the next few days and then show the sketches, I did sketch for this idea but I did not to the brainstorming or word linking, and maybe could have refined more. I will start fresh and use this method and show my refined sketches once finished.
Thank you for giving your feedback
James
Wonderful! Looking forward to it. Hope it helps.
I have been short for time as I am going back to college tomorrow, but here is an idea I have had, the sketch needs a bit more refining but would you say this is going in the right direction?
Replacing letters with symbols is hard to do. This looks like histophers.
I have changed the design slightly and asked some random people who can see Christophers. Is this a good logo would you say?
I feel it serves the purpose of promoting a coffee shop, and therefore increasing sales.
This is an early sketch I have done of a another design concept too