Clean Medic

Well, this is pretty much the same thing as what I said on your other one- the Slip Medic thing. Mostly because it appears to be the same logo, just with a different (and a slightly less clip art-y picture) and different (albeit better) colors.

So. The colors I'd say are fine, but again the gradient on the font seems unnecessary, as do some of the details of the leaf/earth thing. I don't know what the white thing is in front of the leaf and I don't think it needs to be there- no matter what it is. Same with the small white dots on the leaves. I don't think the latitude/longitude lines should be there on the earth and...

I think I should back up and just say that the entire leaf/earth thing should be MUCH more simple if you keep it.

Then it's the same story for the fonts themselves- take out the gradient, take out the stroke, and maybe contemplate a different font altogether. But at very least the clip-arty part is less clip arty!?!

Hi,

first of all I think you really need to check out this link:
http://www.comicsanscriminal.com/

Not sure if the font you've used is Comic sans, but it certainly makes me think of that font. Needles to say, such a font should never ever be used for logos (or anything that involves anything professional).

Not to fond of the second, smaller font either, I'm afraid.

I'll leave out any comments on the gradients, cause they might work better on another font, but generally a gradient in combination with a drop shadow makes me think of uni when we all first found those effects in PS/Illustrator...

The symbol is way too detailed. Try minimize the logo, and you'll see that it will be impossible to see it. Also, how will it work in black/white? In my opinion, (maybe old-school but I think necessary) - all logos should work in b/w, or at least gray scale...

Many clients (or junior designers) wants to overly decorate a logo. My suggestion is to simplify the logo and instead create a number of symbols or graphics to use in combination with the logo - without actually being part of the logo itself.

It´s also important to keep in mind all the ways a logo will be applied later on when used by the company... It's easy to make a logo fit/work on a business card or a letterhead, but how would it work in an ad? On a leaflet? On a product? On a colored background?

You also have to think of the ways this will be printed, if its on a letter head or envelope most likely they will need a 1-2 color logo since the cost still today of printing a full color version is too expensive. Yes the cost of business cards are down in full color but there are still tons of applications were a 1-2 color logo works best for your client.
I agree with the clip art feel.

Please, take a few minutes and read this:
http://ideasfan.com/index.php?/How/Tips-to-Learn/10-Common-Mistakes-In-L...

Keep it simple