Construction Company Logo
Canvasdesign | Sat, 10/11/2014 - 06:26
Brief from client
Must be seriously , elegant, say about the 50 years of the company, must use those fonts.
Must be seriously , elegant, say about the 50 years of the company, must use those fonts.
1 Comments
Sorry but there is no element of elegance in this logo.
Your use of the repeated shapes says nothing about the company. As a matter of fact, nothing in this mark says anything about the company. Maybe a little more context in your brief might help us to piece together what the company actually does.
Your line that reads 50 years is not angled correctly to match the baseline of the text above it. If you are going to make the text on a completely horizontal baseline, please do so. If you are looking for more of an angled effect, then go for it with a sharp angle. Anything in the middle looks like a mistake.
Because I don't know anything about the company, it's hard to give a complete critique. However, your mark doesn't represent anything elegant or innovative, unfortunately.
Keep sketching before going into any digital creation. Good luck.