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Di'Vinum

Brief from client 

Bar and importer of fine wines, fellowship for members and friends.

This work was created for a company that specializes in selling wines with a bar for customer service.
The name makes it sound phonetically Divinum with the divine.

12 Comments

boyd669's picture
39 pencils
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wont work sorry

zabriskpoint's picture

ok, but what did you think of execute?

boyd669's picture
39 pencils
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not a fan of it sorry....dont like the gradient letters....i personally don't think gradient is a good thing to have in logos since you will use the logo everywhere cuz its your identity...imagen that in small place it will all get lost.

phino's picture
35 pencils
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execution is not good. it's too busy, and also why is the top of the wine bottle like that with the bottle shaped with the curve? i think you can do a better job with this, trash this and start from scratch. type needs to be thought out.

to me this looks more of a high school club flyer rather than a logo to be honest

zabriskpoint's picture

thanks for your opinion

G13Design's picture
144 pencils
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I kind of like the idea behind the use of the symbol. It just needs to be executed better.

Please get rid of the gradients. Have you thought about what would happen to this if you tried to reproduce it in print or on a business card?

Both font choices are poor.

Try to re-design this in 2-3 colors tops.. keep it as simple as possible, it may turn into something that works.

zabriskpoint's picture

Thank your opinion was very important

emmeccigroup's picture
4 pencils

...e pensare che il vino porta allegria, rifletti su questo.

... and to think that wine brings joy, think about it.

luenib's picture
114 pencils
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The fonts, the lights, and the blasphemous depiction of the bottle and the name itself, gave me the impression that it would work for a gentlemen's club.

But if they sell and serve wine when no hot chicks are involved... then this logo promises what is not going to deliver.

andyvasile's picture
1 pencil
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hum.. this is not going to work..

as everybody said, the gradient is not a good choice AS LOGO.. maybe as graphic it might work.. but not as main logo.

second, the font.. wine (usually) is related to an antique technice of creation.. so modern fonts are not going to work out for this project (that's my taste)..

third.. i use background colors (sometimes) but black.. it is way too much.

Usability, imagine the logo on t-shirts, caps, cards, website, vinyl.. that should give you a better approach to it!

zabriskpoint's picture

thanks for the tip friend especially as to the source, had not noticed this in the project and the gradient will eliminate.

splashster's picture
124 pencils
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Oh the fun, if this ever sees the light of day I can see people joking endlessly about 'uncorking the nun' or 'cork-screwing the nun'.

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