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Gargalo Comunicações

JardsonJean | Tue, 06/04/2013 - 15:42

Brief from client 

Empresa Fantasma

8 Comments

venusasaboy73's picture
28 pencils
venusasaboy73 | Tue, 06/04/2013 - 15:55
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looks interesting. I would space the second line a bit more so that it aligns with the GARGALO. And maybe bring the 2 lines a bit more close together?

godoval's picture
76 pencils
godoval | Tue, 06/04/2013 - 16:01
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like it

Joe White's picture
46 pencils
Joe White | Tue, 06/04/2013 - 17:13
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Looks visually pleasing and the colours are nice, the typography is also really good, but I have no idea what I'm looking at. Really makes me want to go on holiday somewhere warm though.

venusasaboy73's picture
28 pencils
venusasaboy73 | Tue, 06/04/2013 - 18:18
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I see a woman's head and shoulders (a redhead). And a light bulb?

JardsonJean's picture
3 pencils
JardsonJean | Tue, 06/04/2013 - 19:41

Thats's exacty it. But, there is more: Gargalo means bottleneck and is related to flow, continuity, openess. The woman, the lightbulb and the curve in her neck are elements which create a soft, bright and inspiring feeling.

Joe White's picture
46 pencils
Joe White | Tue, 06/04/2013 - 23:32
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Oh yea, I didn't see the women at first, but now I have I quite like it. Could maybe add a very small something extra to make it a little clear its a lady, maybe lipstick, or a beauty spot.. im not sure what, but there could be somethign nice which could work. (I think most things may be cheesey and ruin the original idea, so it would need to be delicate)

JardsonJean's picture
3 pencils
JardsonJean | Wed, 06/05/2013 - 16:50

I would rather keep the original look, it is more close to the lightbulb and I used it as the primary visual element.

Allie_S's picture
50 pencils
Allie_S | Wed, 06/05/2013 - 09:18
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I would add to the woman shape some hair, but not sort of a fluffy hair, just a full color and very subtle. I'd also remove the gradient.

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