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Genesis

Brief from client 

Should be simple

Logo for a brand called Genesis

3 Comments

cooperads's picture
159 pencils
Idea
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The first time I saw this, I wondered why the J was small and lower than the rest of the letters. I think the bounding box is truly distracting. It also resembles the SEGA Genesis logo (genesis in a box). Sketch a few ideas, go get design inspiration from logopond.com, and make your client give you a brief to work from beyond 'I need a logo that says Genesis.'

RobHanly1's picture
Idea
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Symbol
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Typography
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Colors
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The wraparound is unnecessary. Have the G just be a regular G and it would automatically be a reasonably strong logo. I like the way the rest of the letters are connected. However, try to pair this type with a symbol, because I think this might be a little too simple.

sb_greentrees's picture
Idea
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Symbol
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Typography
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What is the brand about? What are you trying to do here?

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