Brands of the World™ an All Creative World site
Brands of the World is the largest free library of downloadable vector logos, and a logo critique community. Search and download vector logos in AI, EPS, PDF, SVG, and CDR formats. If you have a logo that is not yet present in the library, we urge you to upload it. Thank you for your participation.

Good Life Revolution

Brief from client 

So this is my first upload on BOTW, essentially my first commissioned work as a digital artist. still a student, be gentle :/

Logo design for a Life Coaching company

4 Comments

splashster's picture
124 pencils
Idea
updown
Symbol
updown
Typography
updown
Colors
updown

black arrow on a beige circle symbolizes what? The Good Life?
I don't think so.
You have no real creative idea here, your symbol is generic bullshit and your typography doesn't work.
I think you need to scratch this completely, take some time to come up with a good creative idea and start over.

astoriacreative's picture

I was thinking the arrow would capture the idea of growth or moving forward, rather than "the good life" which is a loosely based concept to begin with. The way I wanted to design the arrow was a bit more organic, the intent being, each "leg" to sweep up and coalesce as one point, something I felt would symbolize the disarray of an individuals life, then brought into perspective through life coaching.

splashster's picture
124 pencils
Idea
updown
Symbol
updown
Typography
updown
Colors
updown

OK, since you are a student and still learning, I will share some wisdom with you and, hopefully, make you start moving in the right direction. here it is.

"It is likely that no other piece of graphic design has the unobtainable expectations placed upon it that most clients have for a logo. It is widely thought by clients that a logo should represent every aspect of their positioning—something just not possible. When attempted, the logo is a tangled mess of ideas without focus, failing to please anyone. Instead, a logo should be designed to provide a glimpse into the brand, a visual cue as to why the audience should care about you. It is a symbol that often avoids depicting what the company does in favor of reflecting a company’s qualities."

luenib's picture
114 pencils
Idea
updown
Symbol
updown
Typography
updown
Colors
updown

"The good life" and "Revolution"; two very strong messages represented in one very weak design.

Anyway, it's not clear to me if the good life is revolution or if the revolution is the good life. What should come first?

Version history