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Hosting company

Brief from client 

Logo for a new hosting company

9 Comments

Onestoptekshop's picture
10 pencils
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Nice symbol think there is a better font maybe small caps style font cause the "i,t,b" are way tall in my opinion and the letters seem aligned funny and the brown/orange is not really at home for a tech company generates to many negative emotions. Maybe green and brown if its a green hosting company

hueroth's picture
247 pencils

a logo with great potential , a good idea, but something is missing. Make something spectacular that would intrigue the senses, usually something discrete and elegant works fine, like a ligature in the font or a tweak in the symbol.....something more playful.

Shawali's picture
1380 pencils
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Everything looks flimsy and uneven.

The left part of the chevron is higher than the right one, which is really irritating for the eye.

The font is terribly made. You should go for a more professional one. And fix that kerning to.

Alpreacher's picture
58 pencils
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Like: font, #666666, #4f2c14, #ff8522
Don't like: nothing that makes me "wow", divided kerning of 'criat' 'web', don't see connection between military shoulder straps and hosting company, thin line between colored and grey shoulder straps.

Suggestion: 1) put the work aside and do several things.
a) play this game http://type.method.ac/
b) google this https://www.google.co.uk/search?q=hosting+companies+logos&es_sm=122&sour...
c) search Logopond http://logopond.com/search/?search=hosting
d) and if you really want to make cutting edge logos, buy this book http://www.amazon.com/Logo-Design-Love-Creating-Identities/dp/0321660765...
e) do a circle of sketching by hand - making it on you computer - withdrawing for a while and that multiple times.
f) then upload the results here. They should be different by then I believe.

There are those who already did similar logos before you. Therefore it makes sense to learn from them.

Having said that, I admit there are no well worn paths for creating great logos. You have to love it and persevere to the end. Cheer up! You can do it.

Shawali's picture
1380 pencils
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The kerning game is awesome! I'll use it in my reviews from now on! Thanks!

Great feedback btw.

Kayla Roxanne's picture
37 pencils
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I don't think its terrible and I think you are headed in the right direction but there is nothing special about this one. You need a better type and certainly more kerning in it. I'm not sure what the symbol is about or why its half in gray and half in color.

nick crown's picture
12 pencils
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The colors are very chip

Annedien's picture
3 pencils

i agree with the critique above, the font is too narrow, and wrong type. I miss the connection between the word and the symbol: you have 2 distinct objects put together. Try to find a binding element between the two. It could be in color, in strong edges or anything that connects the 2. The chevron looks to me more like a box due to the shadow-like colors.

pipe_mrqz's picture
8 pencils
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I do not know why I like a car brand.
Lacks a touch of magic. You do not know about the letters, they are somewhat uneven.
The colors do not match the type of business.
I think I can give much more than this, and get better results.

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