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Covering up text with text and shapes is rarely a successful endeavor. And as Shawali pointed out, there isn't a clear idea here. It doesn't relate well to any particular industry or target audience.
Agree with everything said. Just to add though you may want to rethink the "Why" of a logo. If someone asks "why did you make it like you did" and you're unable to give a good answer other than something along the lines of "because I think it looks cool" then you may want to consider going back to the drawing board. Researching successful clothing company logos may also help.
4 Comments
Meh... It reads "ashani" or "K - ashani".
I'm not really feeling this one, contrary to your New Cakery logo. It feels poorly thought through, and made straight on the computer.
Covering up text with text and shapes is rarely a successful endeavor. And as Shawali pointed out, there isn't a clear idea here. It doesn't relate well to any particular industry or target audience.
the K looks bad, the end of the swoosh should be curved, and like the others said i really think it should not cover anything.
Agree with everything said. Just to add though you may want to rethink the "Why" of a logo. If someone asks "why did you make it like you did" and you're unable to give a good answer other than something along the lines of "because I think it looks cool" then you may want to consider going back to the drawing board. Researching successful clothing company logos may also help.