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KLICAJ advertising agency

klicaj | Sat, 12/17/2011 - 18:20

Brief from client 

Advertising is all about being noticed.

KLICAJ means exclammation mark in Slovene language.
www.klicaj.si

16 Comments

siarat's picture
1 pencil
siarat | Sun, 12/18/2011 - 06:51
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i like it it's simple and creative good work

klicaj's picture
klicaj | Mon, 12/19/2011 - 02:08

Thanks a lot!!

carlos 86's picture
10 pencils
carlos 86 | Sun, 12/18/2011 - 07:38
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i like it too, but i think if you make it more dynamic, it will give you the right concept...

klicaj's picture
klicaj | Mon, 12/19/2011 - 02:09

OK! We'll try! Thanks.

splashster's picture
124 pencils
splashster | Sun, 12/18/2011 - 16:36
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clean, simple & memorable, nice work.

klicaj's picture
klicaj | Mon, 12/19/2011 - 02:10

Thanks! Clean and simple was the idea ;)

annkunst@gmail.com's picture
13 pencils
annkunst@gmail.com | Mon, 12/19/2011 - 06:20

!!!!!!!!!!!!!! amazing logo.

klicaj's picture
klicaj | Mon, 12/19/2011 - 11:23

Thanks!

11Elevendc's picture
10 pencils
11Elevendc | Mon, 12/19/2011 - 11:18
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I really like it now I know the meaning, very striking and clean. What does it look like in black?

klicaj's picture
klicaj | Mon, 12/19/2011 - 11:35

A few more variations:

11Elevendc's picture
10 pencils
11Elevendc | Mon, 12/19/2011 - 11:42
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I like it in the bottom right one, think the colours are nice together although the grey is getting lost a little. Small note on printing orange though, having been the creative agency of a company heavily using orange ;) you would probably have to use a spot colour as a 4 colour process can come out muddy/brown.

The silhouettes work well still but feel the logo has lost a bit of its edge, I actually meant black and white but still using the subtle grad. So most of it will be an 90-95% black and the grad being 100% black. How does that sound?

klicaj's picture
klicaj | Mon, 12/19/2011 - 15:39

That orange is supposed to be red, 100M 100Y. Something went wrong with icc profile, I guess. Thanks for the tip about CMYK orange… it’s a tricky one, I know! Thanks!

boyd669's picture
39 pencils
boyd669 | Mon, 12/19/2011 - 15:11
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fantastic work

luenib's picture
114 pencils
luenib | Mon, 12/19/2011 - 17:59
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Red exclamation mark, gray "K"

Cæsart's picture
1 pencil
Cæsart | Thu, 12/22/2011 - 19:21
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Just love it!

Congrats!

k-kh-chan's picture
2 pencils
k-kh-chan | Tue, 01/24/2012 - 21:20
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K is for KISS: Keep It Simple Stupid! I love it!!

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