Logo Design
BriannaRB | Fri, 10/14/2016 - 03:55
Brief from client
CultureSketch aims to transform the way consumers view culture. From local mom-and-pop shops to nationally-recognized companies, our purpose is to provide a sophisticated, fresh and creative approach to marketing.We have an unwavering love of all things culture. We want something sleek, creative and professional.
7 Comments
In my opinion, I favor this version and your second version (version one feels to sharp). The second is clean and approachable- and though I like the look of the font, the thin and thick stroke together isn't quite working perfectly for me. Maybe the "sketch" could be slightly thicker??? Idk. But as for this layout, it has a more corporate feel and if that is something that works for your company, then this logo nails it. Nice fonts and colors. Good work!
This one is the strongest design in my opinion. It feels very sleek and modern.
Everything looks fine but considering the client, I'm not sure this is the best solution. When I look at it, I don't think culture or ;u; and pops shop. It's too slick, too corporate, at least for my taste. In that regard, I think version 2 does a way better job at conveying the idea.
Reading through the brief, I think this actually hits it on the nose. Modern and corporate is the goal here. We may have disagreements as for what look it should have, but at least it fits the bill.
Sharp stuff, I'm impressed. Extra points for thinking ahead to signage and how the logo could be represented in real physical form, rather than just as an image on paper or onscreen. More logo designers need to consider this when drafting their work.
this is really great work. Only thing is, in our culture we did not like fallen lines like that of Symbol S. I saw another version that will work better. Good luck
Sobrio y elegante bien combinado los colores