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Marca Andres Orozco

Brief from client 

Independent publicist, brand based on the initials of Andres Orozco

Publicista independiente, marca basado en las iniciales del nombre Andres Orozco

"A"+ "O"
Eye: visual, observant, detailcritical.
Star: success shiny
color blue: cool, calm, friendly

the initial idea is the work of the A and O, forming a star in their midst is the shape of an eye without having to alter the graph to create the eye.

It is my casing as an independent publicist. (freelance)

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"A" + "O"
Ojo: visual, observador, detalle, critico.
Estrella: éxito, brillante
color azul: fresco, tranquilo, amigable

la idea inicial es la funciona de la A y la O, formando una estrella que en su medio se ve la forma de un ojo sin tener que alterar el gráfico para crear el ojo.

Es mi carca como publicista independiente. (freelance)

6 Comments

Shawali's picture
1379 pencils

ENGLISH PLEASE THANK YOU.

SMH.

andres orozco's picture

thanks, look again pls

JonAtkinson's picture
217 pencils
Idea
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I second that motion. Would love to critique this.

andres orozco's picture

thanks, look again pls

JonAtkinson's picture
217 pencils
Idea
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Symbol
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Typography
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Colors
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Thanks. The brief really helped. I think the symbol itself is great and I clearly see the elements. One thing isn't selling me is your color choice. You have a calming blue, and it's a pleasant color, but the angles and focal of the logo make it look more intense to me. I think a stronger color is needed but that's my opinion.

andres orozco's picture

Friend thank you very much for your opinion, I wanted to explain why that blue ... the situation is that I am a freelance and this gives me the need to serve and give my customers a good impression, the brand in their angles and finishes is a bit aggressive, blue and clear tone that seeks to provide a balance for my clients not denote someone who I can be difficult to negotiate, or take me as someone arrogant, negative character.

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