OFFROAD
dExZz | Tue, 05/12/2015 - 01:53
Brief from client
Rock band
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26 Comments
You know what? Remove the symbol and you'll have a nice word mark.
There's too much space between the two F, so the ligature looks a bit weird. You also have to fix that kerning, which is all over the place
Again, it's a rock band, not a corporate entity.
But without the weird road sign, it totally can work. And if you really need a symbol or an abbreviated version of your word mark, just use the to reversed F, à la Foo Fighters.
I just had a word mark but then I got the idea that something was missing and I ended up creating the triangle with the two "F" inside. Not a road sign! :)
About the kerning, can you give me a link where I can learn more about it?
By the way, I was thinking of adding some grit to the text, what do you think?
Check this out: https://library.creativecow.net/articles/clark_lon/kernandtracking.php
Some grits, why not. But be careful how you do it. Avoid applying photograph to create textures. You're better creating or downloading an Illustrator brush.
Thank you, tonight I will do some more work on the logo!
Rock on!
BTW, is this your band?
No, they are my friends!
I would suggest use triangles for " O " , " O " , " A " instead of letters. Right now I can only see a slanted " H " inside a triangle in a symbol, sorry... I do believe if you could pay attention to what Charlie said plus come up with a much clever resolution for " OFF ROAD " - you could get somewhere with that idea for a rock band. Good luck!
What do you mean with "come up with a much clever resolution for " OFF ROAD "?
Instead of using the standard screen resolution of 72dpi for a logo to post online, try and get creative with a resolution of 74 dpi!
72dpi is so last year.
:)
Your tone of voice is rude... I would never addressed like that to anyone to look for help. Sorry, I have a clever idea for your concept - but after seeing your reply - cannot help you. Good luck.
What?! I just didn't understand what you were saying... And I asked what did you mean with that sentence, so I can get your idea to help me, nothing else! You got it all wrong...
Unless you have text-to-speech on, you can't hear much from text on a screen buddy. Your narrator voice must be in a bad mood.
He wasn't being rude at all, he was simply asking for clarification on your vague statement.
now that looks really nice! best version so far.
I think it's enough to play with the letters in the symbol (which is nice). Make the type easy and simple.
I think it will get too much simplistic!
I like the symbol. It's got a road sign look to it, or a caution symbol. Kind of wish the font was a bit sharper and not as rounded, but other than that you nailed it here.
You're right, the symbol has very straight lines, I should do the same with the font. I'll look for another one!
Maybe there is another way to play with FFs? Tyre tracks?
I don't really like that idea, thanks anyway! ;)
I had to think about this one for a while. At first I didn't like the FF, but I could not give a constructive reason why. After looking at it a few times it has kind of grown on me, maybe just tighten the kerning on them a bit is real all that I would suggest. I like the mark, even used separately it would work, kind of gives a dystopian government/dictator vibe. I like it.
I like the typeface for the words alot! But what you did to the "f"s is just awkward. It doesn't flow or make sense as a logo. I don't really get the symbol either. But I do enjoy the color combination. I would start from scratch on the symbol and then just make the "f"s face to the right. It's a nice start though! Keep going!
I had a version with me without the fliped "F"s but it looked too simple... The symbol contains both "F"s from the wordmark! What do you recommend for me to do with the symbol?
The symbol reminds me of Fallen Footwear's.
Some people already told me that, it's that close from Fallen Footwear's logo?
The two backward 'F's look like the Korean letter K, plus it's awkward to read. May be best to flip them the right way round.
I'll post a version without the backward "F"s!