Brief from client
Brief summary: wants to attract Major Developers, Real Estate/Commercial Investors, Engineers, Architect, and General Contractors
Core values: Quality, efficiency, and integrity
Other: the client wanted it to be based on their family crest
Hit me hard if you've got it ;)
4 Comments
This is an interesting start but there's still much work left to do.
These antlers look really weird, almost like some kind of chandeliers.
The stag looks super bummed out like it really doesn't want to be here.
The font is fine, it matches that classy feel you gave that logo, but you need to find a different yet complimenting type for the subtext, so it's not so redundant.
Thank you for your thoughts, they've been super helpful. I'd value your opinions on Version 2.
I agree with Shawali for the most part. I think a different font for the PJD is in order; the J isn't defined enough. The stag isn't working. You tried to take the antlers and form the top part of a shield, but like Shawali said, it looks more like a candelabra or a Menorah.
Thank you for your thoughts, they've been super helpful. I'd value your opinions on Version 2.