Société du transport collectif de Livreville
Cédric Tsän | Thu, 12/31/2015 - 02:10
Brief from client
A fictional government-owned corporation in charge of running all kinds of public transit.
Just a simple logo composed of artistic alphabets.
1 Comments
Unfortunately, there is not much happening with this logo. It looks utterly boring and it feels like you didn't put spend too much time working on it. You basically put two fonts together in the same color and just called it. But that's not how good logo design works.
You clearly lack a proper creative process which should go, to make it short, as follows:
- 1) research : study the market, the competition...
- 2) inspiration : www.logopond.com www.dribbble.com www.pinterest.com
- 3) sketching : the most crucial part; the more you sketch the more ideas will pop out and the better they will get.
- 4) execution on the computer.
Continue, bonne chance! =)