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Steamboss

lateralaspect | Fri, 07/06/2012 - 05:39

Brief from client 

Steamboss is a new high tech industrial cleaning company and they wanted a logo that showed strength, creativity and individuality.

2 Comments

Shawali's picture
1379 pencils
Shawali | Fri, 07/06/2012 - 12:02
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Looks really good, except for the sub text on the left side. It's not easy to read and complicates the whole thing.

You should keep it simple and put it below the logo.

saraqroxy's picture
165 pencils
saraqroxy | Fri, 07/06/2012 - 17:35
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Definitely like the idea you've got going- but two things come to mind. 1.) The white area of his head- where that little triangle pokes out (I'm assuming it's his eye?) kind of looks dated to me for some reason. Too 90's clip art or something- but I like the white detail line going through his sides, etc.

Also, and this is just me disliking Copperplate I think, but I would love to see it with a different industrial font. Maybe Calvert or Boton!?

I don't mind the sub-text being on the side all that much, but it might look cleaner if it was below the logo as suggested. (Or even in the box with Steamboss - kerned out to be spaced across the whole box maybe?)

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