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THE SOUTH ASS

Brief from client 

IDEA of alternative of TNFco

What you folks think about that. All opinions are helpfull.

5 Comments

xKillswitch's picture
424 pencils
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I know this is supposed to be funny, but it really isn't.

Shawali's picture
1375 pencils

It made me chuckle as a joke. But as a logo, there's much creativity in it. The fireworks effect is superfluous.

Avarycce's picture
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Sure there is creativity in it, if you don't mind North Face suing over copyright infringement. Flipping their established logo upside down I don't think is as much a change as needed to get away from it. Beyond that, it is busy and messy, but it does have some urban appeal about it. But if you are seriously set on it, good luck.

fredrg's picture
84 pencils

Parody doesn't fall under copyright infringement. Think MAD magazine, The Onion or old school Whacky Packs.

Chris Mehling's picture
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Not a good idea. NF would probably sue you at least to establish that they are defending their brand. That's what I'd do.

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