The Union Ministries
ageros | Sun, 01/29/2012 - 23:15
Brief from client
Rebrand a church plant that I am apart of. Something fresh, a new beginning.

This is a second attempt at a church plant, and as a result the pastor wanted to rebrand things a bit, as a way to start over. The idea behind this logo. Most of the people interaction is around people who need a second chance on life, or have just felt pretty beaten down in general. The thought was to incorporate a phoenix into the design as the symbolism of the legend would flow well with the purpose of the ministry itself. I chose a thin sans font hoping that it would compliment the flowing lines of the logo. The colors aren't set in stone, but blue and grey were the previous theme.
11 Comments
The phoenix is a mythical bird, a pagan symbol, and shouldn't have anything to do with a Pastor (I guess Christian).
I don't know if this Pastor knows about this idea, but if he doesn't, he's going to reject it as soon as it's presented to him.
He does know about it, and rather liked the idea actually.
OK then. I guess that faith and doctrine is something I don't understand.
?
Do the same thing, but with a dove.... not as exciting as a phoenix, but not as pagan either.
Dove's not quite good
Actually.... he can use The Phoenix as Christian symbol:
http://www.worldtimzone.com/blog/date/2002/09/29/
My problem with this is the weak Phoenix drawing and blue color.
By legend Phoenix is an eagle like bird with vivid red and gold plumage.
Light blue phoenix bird is standard catholic crap "we are so meek and good and friendly, we cannot possibly have a red & gold bird".
sorry but this is no good,you need to capitalized the first letter,and the font is too thin and weak,regarding the phoenix?not good rework it and present again.make a strong one to the union.
maybe work on the icon more and different fonts
it's parrot !!! ^^ I like your work. But i suggest you thinking about using of a red tone!!
( i don't know if the phoenix is a christian symbol or pagan or apocalyptic ) Ask to your employer.
Much work still needed on this one. I do like the font, and the idea could work but you will need to make the image of the bird much more refined. Plus the black text does not do much for me. It is simple and clean, but has little creativity.