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Tio Franco Energy Drink

Brief from client 

We'd a practic work in the school for psycology's teacher, and needed to create an energy drink logo. A friend said: "try askin in brands, and tell me whats up!
so.. here i am...
(the color of smaller font change depending the flavour, i don't know what colour to use here)

2 Comments

Shawali's picture
1379 pencils
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Too close to the Gatorade logo.

The running man symbol looks totally random.

Globally, the composition is uneven, the fonts don't gel with each other.

saraqroxy's picture
165 pencils
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This is all sorts of 'no', I'm afraid. As Shawali pointed out, WAY too similar to the Gatorade logo, the composition is totally whack, the light gray color is way too faint, the little running man looks like he was just tossed in at random- and the shape of the logo as a whole just doesn't work. I'd also suggest against using the same letter as the first letter for two different words - in most cases it doesn't work. The color fade on the big awkward shape also doesn't work. I don't mean to poop all over your party- but just start over and try to make it less haphazard looking, more evenly balanced! (ie- try not to have big chunks hanging off the sides, etc!)

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