Upcyling Leather Brand for heros
Hegden | Tue, 05/30/2017 - 21:25
Brief from client
A logo for a german fashion brand that uses old materials (mostly leather) from the police, army, ambulance etc. and turns it into simple fashionable new pieces. Looking for a name and a logo here. This is the first step. Colour comes next.
2. Version: Toison means the golden fleece from the greek mythology. Since it's a leather brand that makes products from "hero material" it feels like this could fit
1 Comments
The first thing I saw was the Dodge Ram logo. I think if you did a different version of the ram and took it out of the shield it would help. Version 4 looks like the UPS logo. I know there are always going to be times when logos use similar shapes, but for a unique identity, I would try to work away from those shapes.