Videns Films

Not bad, not bad at all.

The lens/eye thing isn't really new, but in that instance, it works well.

I would remove the gradient behind "films" as it brings nothing and get in the way.

Good job!

First impression of this concept leans toward optical business rather than a movie industry. Don't understand why there are three buttons around a circle and what they're for for? Kerning is off in FILMS.I sort of getting and idea of that gradient part behind FILMS - it is most likely a turning wheel to adjust a focus, but then text should have been placed accordingly to get that dimensional feel.Stuff around eye ball bothers me, as I start to see " CD " in there being slanted. An eye ball feels as it was borrowed from a clip art pages.I think if you let go a symbol, as it has been overused too many times and stick to your main text and make it better presentation of that adjusting wheel below - it could make into a solid and memorable concept.

Agreed with Shawali. The text gradient is the most bothersome.

Also–and this is just a small issue–what's your reasoning behind the three semicircles positioned in a triangular formation outside the lens? I don't think they are needed, really; or what purpose they serve. Again, just a small thing I noticed.

Great work.

Thanks for all opinions :)
this is the logo previous
http://www.brandsoftheworld.com/logo/videns

and this is a new re-design based in first logo
http://www.brandsoftheworld.com/logo/videns-films-color

concept is technological and visual

Second re - design is way better and looks bolder on a white background.