Brands of the World™ an All Creative World site
Brands of the World is the largest free library of downloadable vector logos, and a logo critique community.



Waterfall Images

Brief from client 

A small graphic design business that specializes in photography, wedding fixtures, invitations and logos.

this is the other logo concept

14 Comments

saraqroxy's picture
164 pencils
Idea
updown

Ooh! Much better!! I'd still give the waterfall a more 'hand-drawn' effect- less stylized and more illustrated or something. But MUCH better than the other one!

chevygirl's picture

thanks. I am still working on other concepts. Somehow I still want to include a camera to capture the "images" effect

2423media's picture
163 pencils
Idea
updown
Symbol
updown
Typography
updown
Colors
updown

very nice. I agree that the waterfall needs a little work where the water breaks, just to be more fluid and connected.

chevygirl's picture

ok thank you. I will definately get on that

thecuraga's picture
52 pencils

much better. If you want to incorporate a camera how about an aperture mixed with a wave design?

thecuraga's picture
52 pencils

Similar to this, just a thought.

chevygirl's picture

Wow this i like alot! very effective

tazmanean_devil's picture
43 pencils
Idea
updown
Symbol
updown
Typography
updown
Colors
updown

I agree with Media that the connection is a bit sloppy. I'm also finding the entire logo maybe on the tall side? I guess it all depends on it's application and where it's intended to be used. A vertical banner would be perfect! I like the idea, waterfall and colours... not thrilled with the font though. Maybe use something other than Avant Garde? I believe that's what you're using?

chevygirl's picture

Thanks. I also agree that the waterfalls should have more life to it. The logo is intended for a small graphic design business that does work from photography to cards. And the font is avant garde. I am struggling to find a font that works best for this logo.

Jon Askill's picture
52 pencils
Idea
updown
Symbol
updown
Typography
updown
Colors
updown

Definitely better than the last. Type needs serious attention - kerning and i'd change the typeface altogether to be honest.

Like the 'waterfall' in a way but agree with the comment above about the waterfall maybe having more of an organic feel to it, as it's all a bit synthetic and forced at the moment.

Shawali's picture
1346 pencils
Idea
updown
Symbol
updown
Typography
updown
Colors
updown

Not your worst attempt, but it doesn't work either.

The waterfall symbol, though you do have something there, puts the whole thing off balance and takes way too more room within your logo.

Simplifying is the key, here.

chevygirl's picture

thanks guys. I am sticking with this one . Just going to render it alot. How do i delete the previous logos that are up here?

tazmanean_devil's picture
43 pencils
Idea
updown
Symbol
updown
Typography
updown
Colors
updown

You don't... you just add your newest version to the thread. It's kinda cool for all of the gallery to watch your logo development from original concept to final product :)

Shawali's picture
1346 pencils
Idea
updown
Symbol
updown
Typography
updown
Colors
updown

My advice would be to not stick to this one. Keep of the idea of playing around with the waterfall, but this doesn't work as a logo.

Version history