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Prestige IT

Brief from client 

I NEED YALLS HELP.

So this is definitely a work in progress. First draft here.

So the company is Prestige IT. My client wants to communicate that they do computers, phones, and networking.

I definitely did not want to use literal symbols for those, as technology becomes outdated quickly. and I also needed to work in "Prestige".

So, my concept is a technology based shield, for defense, solidarity, and of course the actual definition of prestige.

So, give me all of your thoughts.

6 Comments

JNF Design's picture
11 pencils
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I think you are off to a good start! The P connecting to the symbol looks a little odd to me and I don't think is needed. In fact, I think you could benefit by exploring a different font altogether. Something about the font and color combo screams police to me

Shawali's picture
1194 pencils

This is already better than version 1.

Be careful though. The wordmark should go from lower left to upper right, so it looks more positive in dynamic. If goes down like this, it gives a negative impression, a sense of going down.

Not a fan of that shape of the shield. Globally, I think that a shield for an IT company is bit overused.

Keep it up!

Matt_B's picture
5 pencils

yup flip the text direction - up & to the left is too JFK

unterm rad's picture
88 pencils

Zing!

Shawali's picture
1194 pencils

Is it an Oliver Stone's JFK reference? ;)

chrisfx's picture
1 pencil
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Definitely better than the first and second.

Maybe it needs to be simplified more than what it is now. What if you try to add or replace another factor on your formula?

Right now, you have Shield + Prestige + Electrical pathways (those circuit board lines). Maybe WiFi symbol or whatever makes sense with the logo.

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